{"id":93409,"date":"2025-09-09T21:24:59","date_gmt":"2025-09-09T21:24:59","guid":{"rendered":"https:\/\/sotnews.agency\/?p=93409"},"modified":"2025-09-09T21:24:59","modified_gmt":"2025-09-09T21:24:59","slug":"us-streaming-subscriptions-top-105-3m-in-h1-2025-but-music-revenue-barely-grows","status":"publish","type":"post","link":"https:\/\/sotnews.agency\/?p=93409","title":{"rendered":"US streaming subscriptions top 105.3M in H1 2025, but music revenue barely grows"},"content":{"rendered":"<div class='booster-block booster-read-block'>\n                <div class=\"twp-read-time\">\n                \t<i class=\"booster-icon twp-clock\"><\/i> <span>Read Time:<\/span>2 Minute, 39 Second                <\/div>\n\n            <\/div><div>\n<p>The United States\u2019 recorded music industry saw revenue growth of just 0.9% YoY in the first half of 2025.<\/p>\n<p>That\u2019s according to the new data published by the RIAA today (September 9), which shows the United States generated <strong>USD $5.59 billion<\/strong> in wholesale recorded music revenue in the six months to end of June.<\/p>\n<p>(Unlike previous years, the RIAA has shifted to reporting industry revenues on a wholesale, rather than retail, basis. <\/p>\n<p>This represents actual revenue flowing to music companies rather than total consumer (retail) spending, but makes comparisons with earlier years more complicated.)<\/p>\n<p>One positive stat: There were <strong>105.3 million<\/strong> total paid premium music subscriptions in the period, up <strong>6.3 million YoY<\/strong>.<\/p>\n<p>That<strong> +6.3 million YoY<\/strong> net growth was significantly higher than the equivalent growth seen in H1 2024 (<strong>+2.5m, <\/strong>see below).<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"648\" height=\"432\"src=\"https:\/\/sotnews.agency\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1.png\" alt=\"US streaming subscriptions top 105.3M in H1 2025, but music revenue barely grows\" class=\"wp-image-10032845934\" title=\"US streaming subscriptions top 105.3M in H1 2025, but music revenue barely grows\" srcset=\"https:\/\/sotnews.agency\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1.png 648w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-300x200.png 300w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-450x300.png 450w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-210x140.png 210w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-150x100.png 150w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-218x145.png 218w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-636x424.png 636w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-330x220.png 330w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-225x150.png 225w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-217x145.png 217w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-340x227.png 340w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/riaa-hy-subscription-volume-1-648x432-1-55x37.png 55w\" sizes=\"auto, (max-width: 648px) 100vw, 648px\"><\/figure>\n<p>Premium paid subscription <em>revenues<\/em> grew <strong>6.3%<\/strong> <strong>YoY<\/strong> in the US in H1 2025 to <strong>$2.89 billion<\/strong><strong>.<\/strong><\/p>\n<p>However, this subscription growth bright spot was offset by declines across other streaming revenue fields:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u2018Free streaming<\/strong> revenue \u2013 which includes ad-supported audio and music video services not operating under statutory licenses, as well as social media and fitness apps \u2013 fell <strong>2.9% YoY <\/strong>to <strong>$875.1 million;<\/strong><\/li>\n<li>\u2018<strong>Non-premium<\/strong>\u2018 paid subscriptions \u2013 covering \u201csubscriptions with limited catalogs or device restrictions\u201d \u2013 saw revenue decline<strong> 0.4% YoY<\/strong> to <strong>$262.7 million<\/strong>;<\/li>\n<li>\u201c<strong>Other streaming<\/strong>\u201d revenue, a category combining payments for digital and customized radio services under statutory licenses, including SoundExchange distributions, dropped <strong>5.3% YoY<\/strong> to <strong>$652.9 million<\/strong>.<\/li>\n<\/ul>\n<p>As a result of these declines, Total streaming revenue reached <strong>$4.68 billion<\/strong>, up <strong>2.3% YoY.<\/strong><\/p>\n<p>There was also a reversal in physical format sales, which had provided a crucial growth engine in recent years.<\/p>\n<p><strong>Total<\/strong> <strong>physical<\/strong> revenue declined <strong>5.9%<\/strong> to <strong>$576.4 million<\/strong> in the United States in the first half of 2025. Within this figure:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Vinyl<\/strong> sales, which have been a rare bright spot for the industry over the past decade, fell <strong>1% YoY<\/strong> in both units (<strong>22.1m<\/strong> sold in H1 2025 versus <strong>22.3m<\/strong> in H1 last year), and in dollar value terms, to<strong> $456.9 million.<\/strong><\/li>\n<li><strong>CD sales<\/strong> continued their decline, dropping <strong>22% YoY<\/strong> in both units (to 11.7m, from 15m in H1 2024) and revenue (to <strong>$108.1 million<\/strong>).<\/li>\n<\/ul>\n<p>Despite the decline, vinyl continued to dominate physical formats, accounting for more than three-quarters of physical revenue and outselling CDs for the fifth consecutive year.<\/p>\n<p>Elsewhere, synchronization licensing \u2013 typically a high-value revenue source for labels \u2013 declined<strong> 7.9%<\/strong> to <strong>$196 million.<\/strong><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"410\" height=\"1024\"src=\"https:\/\/sotnews.agency\/wp-content\/uploads\/2025\/09\/RIAA-Mid-Year-Revenue-2025_table-copy-648x1620-1.jpeg\" alt=\"US streaming subscriptions top 105.3M in H1 2025, but music revenue barely grows\" class=\"wp-image-10032845937\" title=\"US streaming subscriptions top 105.3M in H1 2025, but music revenue barely grows\" srcset=\"https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/RIAA-Mid-Year-Revenue-2025_table-copy-648x1620-1-410x1024.jpeg 410w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/RIAA-Mid-Year-Revenue-2025_table-copy-648x1620-1-120x300.jpeg 120w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/RIAA-Mid-Year-Revenue-2025_table-copy-648x1620-1-56x140.jpeg 56w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/RIAA-Mid-Year-Revenue-2025_table-copy-648x1620-1-50x125.jpeg 50w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/RIAA-Mid-Year-Revenue-2025_table-copy-648x1620-1-100x250.jpeg 100w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/RIAA-Mid-Year-Revenue-2025_table-copy-648x1620-1-60x150.jpeg 60w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/RIAA-Mid-Year-Revenue-2025_table-copy-648x1620-1-170x424.jpeg 170w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/RIAA-Mid-Year-Revenue-2025_table-copy-648x1620-1-20x50.jpeg 20w, https:\/\/sotnews.agency\/wp-content\/uploads\/2025\/09\/RIAA-Mid-Year-Revenue-2025_table-copy-648x1620-1.jpeg 648w\" sizes=\"auto, (max-width: 410px) 100vw, 410px\"><\/figure>\n<p>The RIAA\u2018s H1 report also emphasized the US music industry\u2019s continued global dominance, noting that one in three streams globally feature American artists.<\/p>\n<p>American music exports now exceed those of the next six biggest exporting countries combined, according to the RIAA, while the US remains one of only three countries worldwide with a trade surplus in music.<\/p>\n<p>\u201cThese numbers show a stable and sustainable foundation as music continues to be one of America\u2019s strongest exports,\u201d said RIAA VP of Research <strong>Matt Bass<\/strong>. <\/p>\n<p>\u201cAligning our reporting to international standards allows us to tell that story more clearly than ever,\u201d he added.<\/p>\n<\/div>\n        <div class=\"booster-block booster-reactions-block\">\n            <div class=\"twp-reactions-icons\">\n                \n                <div class=\"twp-reacts-wrap\">\n                    <a react-data=\"be-react-1\" post-id=\"93409\" class=\"be-face-icons un-reacted\" href=\"javascript:void(0)\">\n                        <img decoding=\"async\" src=\"https:\/\/sotnews.agency\/wp-content\/plugins\/booster-extension\/\/assets\/icon\/happy.svg\" alt=\"Happy\">\n                    <\/a>\n                    <div class=\"twp-reaction-title\">\n                 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class=\"be-face-icons un-reacted\" href=\"javascript:void(0)\">\n                        <img decoding=\"async\" src=\"https:\/\/sotnews.agency\/wp-content\/plugins\/booster-extension\/\/assets\/icon\/surprise.svg\" alt=\"Surprise\">\n                    <\/a>\n                    <div class=\"twp-reaction-title\">Surprise<\/div>\n                    <div class=\"twp-count-percent\">\n                                                    <span style=\"display: none;\" class=\"twp-react-count\">0<\/span>\n                                                                        <span class=\"twp-react-percent\"><span>0<\/span> %<\/span>\n                                            <\/div>\n                <\/div>\n\n            <\/div>\n        <\/div>\n\n    ","protected":false},"excerpt":{"rendered":"<div><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/09\/Illustration-of-a-smartphone-displaying-a-music-streaming-app-interface-surrounded-by-colorful-floating-musical-notes-and-icons-like-play-pause-and-forward-e1750866155553-150x150.png\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"US streaming subscriptions top 105.3M in H1 2025, but music revenue barely grows\" loading=\"lazy\" title=\"US streaming subscriptions top 105.3M in H1 2025, but music revenue barely grows\">The United States\u2019 recorded music industry saw revenue growth of just 0.9% YoY in the first half of 2025.<\/div>\n","protected":false},"author":1,"featured_media":93410,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"facebook_2277560469115098_106292521332774":"","twitter_aToxNzczMzI3Njk4OTg4ODUxMjAxOw==_1773327698988851200":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2526,3123,1910,1377,10,9,8244,8245,8246,8247,2044],"tags":[],"class_list":["post-93409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arts-and-culture","category-hp-entertainment-3","category-international","category-music","category-politics","category-popular","category-recorded-music-industry","category-riaa","category-streaming-revenue","category-synchronization-licensing","category-us"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/posts\/93409","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=93409"}],"version-history":[{"count":0,"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/posts\/93409\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/media\/93410"}],"wp:attachment":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=93409"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=93409"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=93409"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}