{"id":103762,"date":"2025-11-18T08:20:17","date_gmt":"2025-11-18T08:20:17","guid":{"rendered":"https:\/\/sotnews.agency\/?p=103762"},"modified":"2025-11-18T08:20:17","modified_gmt":"2025-11-18T08:20:17","slug":"ayo-ghana-and-ceo-shine-at-the-7th-ntca-securing-4-major-honours","status":"publish","type":"post","link":"https:\/\/sotnews.agency\/?p=103762","title":{"rendered":"aYo Ghana and CEO shine at the 7th NTCA securing 4 major honours"},"content":{"rendered":"<div class='booster-block booster-read-block'>\n                <div class=\"twp-read-time\">\n                \t<i class=\"booster-icon twp-clock\"><\/i> <span>Read Time:<\/span>2 Minute, 59 Second                <\/div>\n\n            <\/div><div>\n<p>aYo Ghana has once again demonstrated its leadership in digital microinsurance after sweeping four top honours at the 7th National Technology and Communications Awards (NTCA).<\/p>\n<p>The company won Mobile Insurance Innovation of the Year, Innovative Digital Insurance Platform of the Year, and Customer Experience Champion of the Year, while its Chief Executive Officer, Francis Gota, was adjudged InsurTech CEO of the Year.<\/p>\n<p>These recognitions cap off a landmark year for aYo Ghana, which has insured over 8.5 million lives across the country and paid more than GH\u00a235 million in claims, reaffirming its commitment to delivering real value and protection to Ghanaians.<\/p>\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"432\"src=\"https:\/\/sotnews.agency\/wp-content\/uploads\/2025\/11\/image-1557.png\" alt=\"aYo Ghana and CEO shine at the 7th NTCA securing 4 major honours\" class=\"wp-image-10032903649\" style=\"width:840px;height:auto\" title=\"aYo Ghana and CEO shine at the 7th NTCA securing 4 major honours\" srcset=\"https:\/\/sotnews.agency\/wp-content\/uploads\/2025\/11\/image-1557.png 500w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1557-300x259.png 300w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1557-347x300.png 347w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1557-162x140.png 162w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1557-145x125.png 145w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1557-289x250.png 289w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1557-174x150.png 174w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1557-491x424.png 491w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1557-55x48.png 55w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\"><\/figure>\n<p><strong>Driving Impact Through Simple, Relevant Digital Products<\/strong><\/p>\n<p>aYo Ghana\u2019s flagship offerings, Recharge with Care, Family Cover, Annual Cover, MedCover, Pay &#038; Drive motor insurance, and other embedded microinsurance solutions, have become the backbone of its inclusive insurance strategy.<\/p>\n<p>\u201cThese products offer a blend of life, hospital, accident, and business protection, structured specifically for mass-market customers who require flexible and low-commitment coverage,\u201d the company said in a statement.<\/p>\n<p>The company\u2019s growing contribution to insurance penetration is driven by its ability to simplify processes such as policy enrollment, renewals, and claims through mobile channels, ensuring that customers can sign up and stay protected without paperwork or complex procedures.<\/p>\n<p><strong>Built for the Customer: Strong Touchpoints Across Ghana<\/strong><\/p>\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\"src=\"https:\/\/sotnews.agency\/wp-content\/uploads\/2025\/11\/image-1558.png\" alt=\"aYo Ghana and CEO shine at the 7th NTCA securing 4 major honours\" class=\"wp-image-10032903650\" style=\"width:840px;height:auto\" title=\"aYo Ghana and CEO shine at the 7th NTCA securing 4 major honours\" srcset=\"https:\/\/sotnews.agency\/wp-content\/uploads\/2025\/11\/image-1558.png 600w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1558-300x200.png 300w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1558-450x300.png 450w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1558-210x140.png 210w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1558-150x100.png 150w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1558-218x145.png 218w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1558-330x220.png 330w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1558-225x150.png 225w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1558-217x145.png 217w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1558-340x227.png 340w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1558-55x37.png 55w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\"><\/figure>\n<p>aYo\u2019s ability to serve millions is anchored in its broad and customer-friendly network of touchpoints, including:<\/p>\n<ul class=\"wp-block-list\">\n<li>USSD codes (*296#) for instant registration and claims initiation,<\/li>\n<li>MTN Mobile Money integrations enabling seamless premium payments,<\/li>\n<li>A multilingual call centre and interactive voice response (dial 296) offering personalised customer support,<\/li>\n<li>Social media, including WhatsApp (+233596918235) and digital chat channels for fast, convenient engagement,<\/li>\n<li>Nationwide agents who engage directly with customers in rural and peri-urban areas,<\/li>\n<li>Partner-based activations, especially within MTN service centres, to enhance accessibility.<\/li>\n<\/ul>\n<p>This omnichannel model, the company said, ensures that customers, regardless of location or level of digital literacy, can interact with aYo in the way that suits them best.<\/p>\n<p><strong>Customer Experience Excellence, Backed by Results<\/strong><\/p>\n<p>According to the company, the Customer Experience Champion of the Year award reflects its deliberate investment in service excellence, noting that over the past year, aYo Ghana has implemented several initiatives aimed at improving trust, clarity, and convenience for policyholders. These include:<\/p>\n<ul class=\"wp-block-list\">\n<li>Proactive customer education campaigns, ensuring subscribers fully understand benefits, premiums, and exclusions<\/li>\n<li>Faster, simplified claims processing, with many claims settled within 5 working days<\/li>\n<li>Transparent claims tracking via SMS updates<\/li>\n<li>Digital policy statements and reminder notifications for clarity and transparency<\/li>\n<li>Enhanced customer feedback systems, enabling continuous improvement based on real insights<\/li>\n<\/ul>\n<p>\u201cThrough these interventions, aYo Ghana has significantly boosted customer satisfaction, reduced pain points, and strengthened confidence in mobile insurance,\u201d the statement said.<\/p>\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\"src=\"https:\/\/sotnews.agency\/wp-content\/uploads\/2025\/11\/image-1556.png\" alt=\"aYo Ghana and CEO shine at the 7th NTCA securing 4 major honours\" class=\"wp-image-10032903648\" style=\"width:840px;height:auto\" title=\"aYo Ghana and CEO shine at the 7th NTCA securing 4 major honours\" srcset=\"https:\/\/sotnews.agency\/wp-content\/uploads\/2025\/11\/image-1556.png 600w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1556-300x200.png 300w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1556-450x300.png 450w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1556-210x140.png 210w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1556-150x100.png 150w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1556-218x145.png 218w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1556-330x220.png 330w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1556-225x150.png 225w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1556-217x145.png 217w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1556-340x227.png 340w, https:\/\/www.myjoyonline.com\/wp-content\/uploads\/2025\/11\/image-1556-55x37.png 55w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\"><\/figure>\n<p><strong>Leadership Driving Innovation<\/strong><\/p>\n<p>Receiving the InsurTech CEO of the Year award, aYo Ghana\u2019s CEO, Francis Gota, expressed gratitude to customers, partners, and staff for their continued trust and collaboration. He reaffirmed the company\u2019s mission of driving inclusive, technology-enabled insurance for every Ghanaian.<\/p>\n<p>\u201cThese awards reflect our collective commitment to innovation, customer trust, and digital transformation,\u201d he said. \u201cWe will continue to build relevant products, invest in our digital channels, and ensure that every Ghanaian, regardless of income or location, has access to meaningful protection.\u201d<\/p>\n<p><strong>A Model for Africa<\/strong><\/p>\n<p>With these four awards, aYo Ghana strengthens its position as one of Africa\u2019s leading InsurTech brands. The company\u2019s digital distribution model, anchored on mobile technology, inclusive products, and customer-first service, continues to serve as a benchmark for the industry and a blueprint for insurance transformation across the continent.<\/p>\n<\/div>\n        <div class=\"booster-block booster-reactions-block\">\n            <div class=\"twp-reactions-icons\">\n                \n                <div class=\"twp-reacts-wrap\">\n                    <a react-data=\"be-react-1\" post-id=\"103762\" class=\"be-face-icons un-reacted\" href=\"javascript:void(0)\">\n                        <img decoding=\"async\" src=\"https:\/\/sotnews.agency\/wp-content\/plugins\/booster-extension\/\/assets\/icon\/happy.svg\" alt=\"Happy\">\n                    <\/a>\n                    <div class=\"twp-reaction-title\">\n                        Happy                    <\/div>\n                    <div class=\"twp-count-percent\">\n                                                    <span 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loading=\"lazy\" title=\"aYo Ghana and CEO shine at the 7th NTCA securing 4 major honours\">aYo Ghana has once again demonstrated its leadership in digital microinsurance after sweeping four top honours at the 7th National Technology and Communications Awards (NTCA).<\/div>\n","protected":false},"author":1,"featured_media":103763,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"facebook_2277560469115098_106292521332774":"","twitter_aToxNzczMzI3Njk4OTg4ODUxMjAxOw==_1773327698988851200":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[12718,10,9,2965],"tags":[],"class_list":["post-103762","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ayo-ghana","category-politics","category-popular","category-telecom"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/posts\/103762","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=103762"}],"version-history":[{"count":0,"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/posts\/103762\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/media\/103763"}],"wp:attachment":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=103762"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=103762"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=103762"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}