{"id":101163,"date":"2025-10-31T06:48:00","date_gmt":"2025-10-31T06:48:00","guid":{"rendered":"https:\/\/sotnews.agency\/?p=101163"},"modified":"2025-10-31T06:48:00","modified_gmt":"2025-10-31T06:48:00","slug":"adb-holds-branch-managers-strategy-session-for-service-excellence-and-sustainable-growth","status":"publish","type":"post","link":"https:\/\/sotnews.agency\/?p=101163","title":{"rendered":"ADB holds branch managers strategy session for service excellence and sustainable growth"},"content":{"rendered":"
\n
\n \t<\/i> Read Time:<\/span>2 Minute, 20 Second <\/div>\n\n <\/div>
\n

The Agricultural Development Bank PLC (ADB) has held a two-day strategic session for its branch managers, aimed at driving service excellence and setting the tone for a stronger performance going forward.<\/p>\n

The session, which took place on October 23 and 24, 2025, brought together Branch Managers, Executive Committee Members, and senior management to review the Bank\u2019s performance, share insights, and realign strategies for the last quarter of this year, as well as expectations for 2026.<\/p>\n

Opening the session, the Managing Director of ADB, Edward Ato Sarpong, set the tone by sharing inspiring success stories from leading multinational companies, urging participants to adopt bold and innovative thinking in their operations.<\/p>\n

\"ADB<\/figure>\n

\u201cThe global business environment is evolving rapidly, and so must we. We cannot continue to do things the same way and expect different results. The time has come to think differently, act decisively, and lead with creativity,\u201d Mr Ato Sarpong charged.<\/p>\n

He further reiterated management\u2019s resolve to strengthen ADB\u2019s leadership in agribusiness financing, digital transformation, and customer service excellence, noting that the Bank\u2019s 60th Anniversary milestone should mark a new era of growth and innovation.<\/p>\n

On his part, Deputy Managing Director (Operations), Professor Ferdinand Ahiakpor, encouraged branch leaders to demonstrate ownership and accountability in driving results. <\/p>\n

He described the strategy session as a \u201ccrucial bridge between vision and execution,\u201d urging managers to deepen customer relationships and embrace technology as a growth enabler.<\/p>\n

\u201cThe branch network is ADB\u2019s frontline strength. As we prepare for 2026, we must shift from transactional thinking to strategic engagement, understanding customer needs, leveraging data, and offering tailored financial solutions that reinforce trust in the ADB brand,\u201d Prof. Ahiakpor said.<\/p>\n

\"ADB<\/figure>\n

The general manager in charge of retail banking, Frank Okyere-Adarkwa, re-echoed the purpose-driven agenda of the bank. He reiterated the need for proactiveness in ensuring a service experience that delivers value and convenience for our customers. <\/p>\n

\u201cWe must live by our corporate social architecture of delivering exceptional service experience that creates positive top-of-mind customer recall and leads to repeat patronage and referrals by our customers and stakeholders,\u201d Mr Okyere-Adarkwa stated.<\/p>\n

The Head of Marketing and Communications, Mohammed Ali, underscored the importance of consistent brand communication and customer engagement in achieving the Bank\u2019s strategic goals.<\/p>\n

\u201cOur marketing efforts must speak the same language as our strategy, one of relevance, visibility, and impact. As we move into the next phase of the Bank\u2019s growth journey, every branch is a brand touchpoint, and every staff member a brand ambassador,\u201d Mr Ali remarked.<\/p>\n

\"ADB<\/figure>\n

The Branch Managers\u2019 Strategy Session forms part of the Bank\u2019s broader effort to ensure alignment between management and field operations. Discussions centred on consolidating gains in 2025 and exploring new business frontiers under ADB\u2019s Beyond Banking brand direction.<\/p>\n<\/div>\n

\n
\n \n
\n \n \"Happy\"\n <\/a>\n
\n Happy <\/div>\n
\n 0<\/span>\n \n 0<\/span> %<\/span>\n <\/div>\n <\/div>\n\n
\n \n \"Sad\"\n <\/a>\n
\n Sad <\/div>\n
\n 0<\/span>\n 0<\/span> %<\/span>\n <\/div>\n <\/div>\n\n
\n \n \"Excited\"\n <\/a>\n
\n Excited <\/div>\n
\n 0<\/span>\n 0<\/span> %<\/span>\n <\/div>\n <\/div>\n\n
\n \n \"Sleepy\"\n <\/a>\n
\n Sleepy <\/div>\n
\n 0<\/span>\n \n 0<\/span> %<\/span>\n <\/div>\n <\/div>\n\n
\n \n \"Angry\"\n <\/a>\n
Angry<\/div>\n
\n 0<\/span>\n 0<\/span> %<\/span>\n \n <\/div>\n <\/div>\n\n
\n \n \"Surprise\"\n <\/a>\n
Surprise<\/div>\n
\n 0<\/span>\n 0<\/span> %<\/span>\n <\/div>\n <\/div>\n\n <\/div>\n <\/div>\n\n ","protected":false},"excerpt":{"rendered":"
\"ADBThe Agricultural Development Bank PLC (ADB) has held a two-day strategic session for its branch managers, aimed at driving service excellence and setting the tone for a stronger performance going forward.<\/div>\n","protected":false},"author":1,"featured_media":101164,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"facebook_2277560469115098_106292521332774":"","twitter_aToxNzczMzI3Njk4OTg4ODUxMjAxOw==_1773327698988851200":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[10580,1904,10,9],"tags":[],"class_list":["post-101163","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adb-bank-plc","category-banking-and-finance","category-politics","category-popular"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/posts\/101163","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=101163"}],"version-history":[{"count":0,"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/posts\/101163\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=\/wp\/v2\/media\/101164"}],"wp:attachment":[{"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=101163"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=101163"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sotnews.agency\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=101163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}