IVE turns Seoul’s futuristic DDP into K-pop comeback stage
K-pop girl group IVE / KoreaTimes file Seoul is transforming one of its most iconic architectural landmarks into a high-octane venue for K-pop, partnering with girl group IVE to launch its latest comeback campaign at Dongdaemun Design Plaza (DDP) in an effort to turn global fandom into tourism revenues and longer hotel stays. The Seoul…

